Why I Never Cut My Spending


May 21, 2024

I've worked with 74 clients since I officially opened my coaching practice 1 year and 7 months ago. That is crazy.

Every single client has something in common.

Not a single one of them cut back their spending. I never expected them to. And I don't expect you to, either. (Some would say ​it's impossible to cut spending​.)

Budgeting has a major branding problem. To most people, budgeting = restriction. Failed plans. Making commitments you cannot keep.

Forget that. Boo, that!

If I thought budgeting = those things, I would also hate it. But instead, I love it. Because it's not about cutting back. It's about spending more on the things you care about the most.

Have a great week!


❤️ My Favorite Things This Week

📚 Book - ​Normal People​ by Sally Rooney. If you really love "The Old Man and the Sea" vibes and want to experience them in the context of the hellscape that is modern dating...this book is for you. (I swear I am the worst at book recommendations...)

🎵 Album - "Reverie" by Ben Platt (​Apple Music​ | ​Spotify​ | ​YouTube​). I LOVE a good cohesive album, and it's been too long since I've listened to one. I just like how Ben Platt frames the whole album in the context of the Titanic sinking. It's so dramatic and I am HERE for it.

🎬 Movie - ​Jumanji: Welcome To The Jungle (2017)​. I had a very stressful week, so I can't be watching high brow movies, I'm sorry. This one is really fun! Runner up was a movie called "​I.S.S.​" from 2023. It was just SO bad. My friend and I couldn't get over how the villain was just calmly spreading mustard onto a space tortilla during the dramatic climax. I'm sure I'll get back to making my way through the AFI's top 100 American Films soon! Then I can impress you with my elevated taste.

🎙️ My New Podcast Episodes

📊 ​The One Where I Realize I Have Been Running My Business Without A Marketing Plan​ - Our special guest Juliana Weiss-Roessler talks in depth about getting the right business strategy, brand strategy, and marketing strategy for your business. Once you have those, you can follow the experimental process of plan--implement--measure--repeat to find the marketing channels and approaches that consistently find and convert the right kind of clients for you.

✍️ Quote Of The Week

It’s generally more comfortable for me to sit alone in my room with the lights off than it is to go out and hang out with people in person.

From ​The teens making friends with AI chatbots​ by Jessica Lucas. Resurfaced by ​Readwise​.

Please consider inviting someone you know to ​subscribe​. ❤️

Keep In Touch

Join hundreds of friendly readers as I share what I'm reading, thinking, experiencing, and learning in the worlds of productivity, personal finance, coaching, and life.